PHOTOGRAPHY
How Do You Like the Macintosh?
A Fateful Photoshoot with Apple’s Then-CEO, John Sculley
18 min readMar 3, 2021
My answer to a casual question triggered the beginning of the end of my career as a magazine photographer.
Jeff Cohen had one of the most enviable business cards in the world: Photo Editor, Playboy. I’m sure he never paid for drinks. He had seen my…